Tommy Annan Forson Calls for Professionalism in Modern Radio
Veteran broadcaster Tommy Annan Forson has called for a renewed commitment to professionalism and mentorship in Ghana’s radio industry, saying the quality of broadcasting must remain the priority despite changes in the media landscape.
Speaking in an interview on ZED FM’s Highway 10.19, the renowned broadcaster reflected on his career, the evolution of radio, and the values he believes should guide media practitioners.
Mr. Annan Forson dismissed claims that his move from Joy FM was influenced by financial incentives, explaining that his transition was based on an opportunity to contribute his expertise.
“I was asked to come and do a job. There was no money transaction or transfer transaction, nothing like that,” he said.
According to him, success in broadcasting should not be measured only by financial rewards but also by competence, dedication and the ability to help an organisation grow.
“People think that because I am so and so, pay me so and so. Help the station grow. Help yourself grow. Things will come your way naturally,” he stated.
The veteran broadcaster noted that the radio industry has become more competitive, with many stations struggling to generate enough revenue to meet the demands of some professionals. He advised broadcasters to focus on building their reputation and skills rather than placing money above professional growth.
“Money is good, it can do a lot of things, but it is not my priority,” he said, adding that protecting one’s reputation should remain important throughout a career.
Mr. Annan Forson also compared traditional radio practices with modern broadcasting, saying earlier generations placed stronger emphasis on research, preparation and script approval before going on air.
“In our days, we did a lot of research. You had to write scripts before you get on air. You had to get your producer to vet the script and get it approved,” he explained.
He criticised some current broadcasting practices, including the use of offensive language, insults and poor on-air conduct, arguing that respect and professionalism are essential for maintaining public trust.
The broadcaster highlighted the importance of mentorship in developing new talent, citing his experience training several respected media personalities, including the late Komla Dumor, Doreen Andoh, Kwame Sefa Kayi, Samuel Atta Mensah and Vivian Kai Mensah.
Mr. Annan Forson recounted how he personally guided young broadcasters, including Komla Dumor, as they learned technical skills and gained confidence in radio presentation.
He said effective mentorship requires patience, encouragement and practical guidance, adding that experienced professionals have a responsibility to support the next generation of broadcasters.
