GTA launches 2025 December in GH
The Ghana Tourism Authority (GTA), under the auspices of the Ministry of Tourism, Culture and Creative Arts, has officially launched the 2025 edition of ‘December in GH’ at a colourful ceremony held at the Banquet Hall of Jubilee House in Accra.
The event marked the official opening of Ghana’s festive end-of-year calendar, one of Africa’s most vibrant celebrations of culture, music and heritage.
Chief of Staff Julius Debrah commended the Ministry and the GTA for their consistent efforts in promoting tourism as a driver of economic growth, job creation and cultural exchange.
He lauded ‘December in GH’ for its contribution to national branding and its positive impact on small and medium enterprises within the tourism value chain.
“Tourism continues to play a crucial role in positioning Ghana as a centre of global cultural engagement. Initiatives like ‘December in GH’ reaffirm our shared vision of building a sustainable, inclusive and creative economy that benefits every Ghanaian,” he said.
The Chief Executive Officer (CEO) of the Ghana Tourism Authority, Maame Efua Houadjeto, highlighted the growing impact of the initiative in positioning Ghana as the continent’s preferred holiday destination.
She explained that the 2025 edition would expand collaboration across the creative, hospitality and events sectors to deliver world-class experiences to both domestic and international visitors.
“Each year, we see new partnerships, bigger audiences and stronger global recognition. December in GH’ has evolved into a platform that celebrates Ghana’s creative spirit, hospitality and global connection,” she stated.
The Minister for Tourism, Culture and Creative Arts, Abla Dzifa Gomashie, reaffirmed the government’s commitment to developing the creative economy as a key pillar of national growth.
“‘December in GH’ is more than a celebration; it is a showcase of Ghana’s energy, culture and global appeal. It embodies our vision of a modern tourism economy driven by creativity, inclusivity and innovation. This year’s edition will project our unique national identity and strengthen Ghana’s position as Africa’s gateway for cultural and experiential tourism,” the Minister noted.
Adding to this, the Head of the Black Star Experience Secretariat, Rex Omar, emphasised the central role of creatives in sustaining Ghana’s tourism renaissance.
“Our mission is to curate experiences that go beyond entertainment, to celebrate identity, creativity and connection. This year’s calendar reflects the growing confidence of our creative sector and its ability to drive tourism-led growth through innovation, partnerships and excellence,” Mr Omar remarked.
The 2025 ‘December in GH’ calendar, unveiled during the ceremony, features an exciting line-up of concerts, cultural festivals, culinary experiences and diaspora reunions across the country, all curated under the Black Star Experience platform.
