Creative Careers Viable but Undervalued

By Joyce Ayine

Ghana’s creative industry holds significant economic potential, but negative perceptions and limited support systems continue to hinder its growth, according to writer and Nadeli co-founder, Akofa Dawson.

Speaking on Next Gen Connect on Zed FM, she highlighted the persistent stigma surrounding creative careers, noting that many young people are discouraged from pursuing their talents due to societal pressure and lack of understanding. “We are in an environment where creativity is not given the value it deserves,” she said, pointing out that students who choose creative courses are often questioned about their career prospects.

Ms. Dawson explained that this mindset, particularly among the older generation, has contributed to the slow development of the creative economy in Ghana. She contrasted this with other parts of the world where creatives receive structured support and are able to build sustainable careers.

Despite these challenges, she maintained that creative work can be financially rewarding if approached strategically. According to her, success in the sector depends not only on talent but also on understanding the business side of creativity.

“There’s a whole ecosystem behind creativity. We need accountants, lawyers, talent managers and business developers,” she noted.

She encouraged creatives to either acquire basic business skills or collaborate with individuals who possess such expertise to ensure their work is commercially viable.

Ms. Dawson also stressed the importance of changing the narrative around creativity, urging stakeholders to recognise its value as both a cultural and economic driver.

On the role of young creatives, she advised them to move beyond limiting beliefs that “creativity does not pay” and instead focus on building strong networks, developing their craft and exploring diverse income streams within the digital space.

She added that with the rise of platforms such as TikTok and YouTube, creatives now have more opportunities than ever to monetise their skills and reach global audiences.

Ms. Dawson concluded that while systemic challenges remain, a shift in mindset combined with strategic positioning and collaboration can enable Ghanaian creatives to thrive and compete on the global stage.

[16:51, 29/03/2026] Praisebell: Uncontrolled Hypertension, Drug Abuse Driving Kidney Disease – Health Expert

By Solomon Tetteh Nartey

Medical practitioner, Dr. Charles Ahiagbe, has raised concern over the growing incidence of kidney disease in Ghana, attributing the trend to uncontrolled chronic conditions and the misuse of medications.

His remarks follow a recent disclosure by the Health Minister that about four million Ghanaians are living with kidney disease.

Speaking on Business Breakfast on Zed 101.9FM, Dr. Ahiagbe identified untreated hypertension and poorly managed diabetes as leading contributors to kidney damage.

According to him, many patients either remain in denial about their condition or fail to adhere to proper treatment, allowing the diseases to silently deteriorate their kidneys.

“Hypertension on its own is dangerous, but when it is left uncontrolled, it becomes a major risk factor for kidney failure,” he explained,

He added that diabetes poses a similar threat when not properly managed.

Dr. Ahiagbe also highlighted genetic kidney disorders as another cause but stressed that lifestyle and medication habits are more common drivers of the condition.

He expressed particular concern about the widespread use of unapproved herbal medications, warning that many of these products are marketed with exaggerated claims despite lacking proven safety standards.

“There is a dangerous assumption that anything natural is safe. That is not true,” he said.

Dr. Ahiagbe cautioned that some natural substances can be harmful, drawing an analogy to snake venom, which is natural but highly toxic.

The medical doctor further warned against the prolonged use of certain painkillers, particularly non-steroidal anti-inflammatory drugs (NSAIDs), commonly referred to as “ibuprofen-type” medications.

He noted that frequent and excessive intake of these drugs can severely damage the kidneys over time.

Dr. Ahiagbe pointed out that women who rely heavily on such painkillers to manage menstrual pain may be at higher risk if usage is not controlled.

“Taking these medications continuously for several days each month, over a long period, places significant strain on the kidneys,” he cautioned.

He urged the public to prioritise regular health checks, adhere strictly to prescribed treatments for chronic conditions, and seek professional medical advice before using any medication, especially herbal remedies.

Dr. Ahiagbe emphasised that early detection and responsible drug use remain key to preventing kidney disease and preserving long-term health.